Do not upload pictures containing celebrities, nudity, artwork, or copyrighted. “I wanted to keep the imagery as simple as possible in order to represent the transparency and accessibility of the organisation,” shares Daron.Įach of the images can be separated and used across any communications medium, creating a graphic ‘tool box’ for the brand. Use these recommended guidelines when creating a channel branding watermark. “The first image I created captures this passion along with the brand’s warmth and accessibility through an image of speech bubbles and thought clouds rising from a campfire.”Īccording to Daron, the blue and yellow images represent Rob’s philosophy of listening, guidance and nurturing, while the purple and pink coloured images illustrate his desire to encourage small AI start-ups. When you add a branding watermark, viewers can directly subscribe to your channel if they go to the lower right-hand portion of your video and hover over the. “Rob loves the outdoors, as well as talking and listening, and he wanted that to come across in the work,” says Daron, who used years of experience creating editorial work to hone his conceptual thinking for this project. In order to convey these brand values, the style needed to have a textured, freehand look.

The organisation is committed to treating founders as clients and prides itself on being transparent, ensuring that all the small print is understandable.Ĭreative agency Method briefed Daron Parton to create an illustrative identity that exuded warmth, accessibility and uniqueness. Watermark Logos - 39+ Best Watermark Logo Ideas. Hillfarrance is a seed fund company investing in New Zealand startups, named after founder Rob Vickery’s British ancestral village.

Branding watermark